7 Essential Features of Great MVNO Providers

MVNOs, or Mobile Virtual Network Operators, are a fantastic consumer option. Rather than owning their own wireless network infrastructure, MVNOs maintain relationships with infrastructure owners and then resell access to the end user. As middle-men, MVNOs handle the difficult negotiating and are able to provide advantageous packages to consumers based on the bulk pricing they receive. 

If you are considering working with an MVNO, make sure that you look for these 7 essential features. These are the things that make an MVNO provider great. 

1. Agreements with multiple networks for high speed access wherever their clients are. Some MVNOs have agreements with just one network, but great ones have agreements with multiple networks. This ensures coverage and redundancy, so that the end user never goes without the service they need. Working with an MVNO that maintains multiple agreements means better pricing, more coverage, and higher speeds.

2. Advantageous pricing since MVNOs do not need to pay to maintain their own wireless networks. Most people assume that MVNOs mark-up wireless communication access in order to make money off of their contracts. Amazingly, the opposite is true. Since MVNOs do not have to maintain their own wireless infrastructure, their business costs are significantly less than the companies that do own their own networks A great MVNO will then pass those savings along to the consumer, making MVNOs the more economical choice.

3. Provide perks like hotspot data, free gifts, and pricing promotions. Most people come to MVNOs for wireless network access, but some perks and incentives can change a satisfied customer to an elated customer. A great MVNO will offer their customer more reasons to love them. Things like hotspots, pricing promotions, and free devices can really move the customer satisfaction needle.

4. Customizable packages to meet consumer needs. The big wireless access providers that own their own networks tend to provide the same services to everyone, regardless of their individual needs. Their packages are rigid, and if they don’t work perfectly for you, you are expected to adapt as the consumer. MVNOs enjoy more freedom than that, and good ones will offer customizable packages.

5. Fantastic customer service. Large companies can be frustratingly hard to get in touch with when support is needed. It is not uncommon for consumers to sit on hold for hours on end before ever speaking to a rep. Since MVNOs do not have to maintain their own infrastructure, good ones choose to put their resources into fantastic customer support so that their customers can always quickly and easily reach out with frustrations and questions.

6. Easy to use online service. Most people today prefer to handle everything online, which is why the most successful MVNOs invest in online services rather than brick and mortar stores. The easier online services are to use, the happier the customer.

7. Strong marketing. Finally, great MVNOs make sure that the marketplace knows who they are! The biggest name in the industry are the companies that own their own networks. Most consumers do not even realize that MVNOs are an option. Great MVNOs market their advantages, and market them a lot in order to convert and maintain more customers.

Can Self-Care Solutions Help Improve MVNO’s Customer Base?

MVNOs, or Mobile Virtual Network Operators, operate between wireless network infrastructures and the end user of wireless communication. MVNOs work directly with mobile network operators to negotiate bulk pricing, and then set up packages for the end user. As a result, the customer gets advantageous pricing, and a reliable company to provide billing and support, and the MVNO does not have to invest in their own wireless network infrastructure. 

A major component of an MVNOs value proposition is customer support. When wireless communication fails, end users need someone to reach out to, and most MVNOs step gracefully into that role. Setting up a strong customer support network is vital. Without a satisfied customer base, MVNOs would not be able to sustain a business. A balance must be struck between an MVNOs investment into customer service programs, customer satisfaction, and incoming revenue. 

Self-care solutions provide a fantastic and low-cost way to keep customers informed, attended to, and satisfied. 

A self-care customer support solution is essentially a glossary of everything a customer may need to know about the product or service they have purchased. An evolution of FAQ sections, most self-care solutions feature topical articles, video tutorials, and diagrams that explain aspects of the product or service to the end user. Some companies call these Knowledge Hubs, others call them Customer Portals, but most call them self-care solutions. The idea is to empower the customer to find answers to their questions without having to reach out to a customer support agent. 

If you are interested in setting up a self-care solution for your MVNO, consider including articles, flyers, or videos on the following topics:

• An outline of the packages available to your customer base. Customers that may be considering working with you or changing their existing services with you should be able to do their own research on what is available without having to call an agent.

• What happens in the event of an outage. Everyone today relies on mobile communication, and so the prospect of an outage strikes fear in the hearts of many. Assure your clients that your MVNO has a plan for outages by providing details of that plan that customers can find on their own.

• An explanation of your relationship with the mobile network operator that supports your customer’s communication plans. This will help them to understand where exactly their services are coming from.

These are just a few examples of self-care assets you can create to appeal to and improve your customer base. 

When it comes time to create the material for your self-care solution, make sure to consider the following elements:

• Content relevance. Is what you are looking to develop directly relevant to your audience, or is it only interesting to you as an MVNO leader?

• Content clarity. Wireless communication is a confusing industry with a lot of acronyms and complicated explanations for things that most people take for granted (like placing a wireless call). Remember to keep all of your content simple, clear, and easy for a layman to understand.

• User Experience. Make your self-care solution clean and easy to navigate. Put your most relevant pieces up top, and make searching simple and intuitive.

Remember, the heavy lifting you do now to set up your self-care solution will save your customer support team time and effort later on.

What makes a successful MVNO

Mobile Virtual Network Operators (MVNOs) play a crucial role in the market. They operate as the middlemen between mobile network operators who own wireless network infrastructures, and the end users who want to access wireless communications services. Every day, people rely on MVNOs to place calls without even realizing it. The mark of a good MVNO is its ability to reliably and seamlessly provide services such that all but the most savvy customers do not even realize that they are a part of the service equation. If you are considering entering the MVNO space, it is important to understand what success looks like, and the steps you will need to take in order to be successful.

Here are three more qualities that make a successful MVNO:

Reliability:

Frustration surrounding dropped calls is largely universal. When people today pick up their phones to make a call, they are not thinking about the incredible technology that allows them to reach anyone, anywhere, at any time. They do not consider the satellites circling the globe, the wireless network infrastructures that had to be created, or how that infrastructure is leveraged in a way that allocates network connection to them. MVNOs fit into that last and final part of the equation. They ensure that the technology and infrastructure that supports wireless communication is actually delivered to the end user in ways that make them usable. Technology and infrastructure do an end user no good if they cannot access it and use it. A good MVNO ensures connection every single time - without fail and without interruption. 

Cost-Effectiveness:

By purchasing bulk access to network services at wholesale rates, MVNOs can provide customized service at price points that work for their target markets. For example, the big 4 providers (AT&T, Verizon, Sprint, and T-Mobile) may not offer customized plans at the same level that MVNOs can. If your target market is price sensitive, as an MVNO you can slice and dice services in a way that is less expensive to the end user, and will therefore drive them to choose you over a large provider. 

Strong Relationships:

Successful MVNOs maintain fantastic relationships with the mobile network operators they purchase from. The fact is that MVNOs cannot exist without MNOs, so it is important for MVNOs not to bite the hand that feeds. Strong relationships led to better rates, quicker problem solves, and more services that MVNOs can eventually pass on to their clients. MVNOs that breed tension with MNOs do not last very long in the marketplace. This space is competitive, so in order to ensure success MVNOs have to network effectively.

How Telgoo5 Supports MVNOs:

Telgoo5’s modular platform offers an Omni Channel CRM, billing, online charging, and a payment engine that drives many of the global brands in the MVNO space. We handle business logistics so that MVNOs do not have to. We support connections between MVNOs and their target audience, and we are so effective that most end users do not even realize we are there. If you are looking to launch and/or maintain a successful MVNO, you need to work with Telgoo5.

How The Impact Of Covid-19 Can Help The Telecom Industry Evolve

The telecom industry is gearing up for change as the market realities face significant transformation due to the impact of COVID-19. The dawning of a new era seems to be imminent and so far the signs have been positive.

With people staying at home and sheltering in place, many companies have been able to already stand up to the increased requirements from their infrastructure. Embracing change, adopting new technologies and best practices, and resorting to tried-and-tested strategies like the MVNO model can become more lucrative. Going forward, the industry is on its way to evolve and innovate, while dealing with the Wuhan virus, in order to meet changing needs.

In light of the present circumstances, there can be a few key ways telecom industries can usher in change and evolve in order to keep growing and being profitable. Let us take a look at these important areas.

Crisis Response and Management

The increasing demand for connectivity and the massive surge in remote work requirements can definitely place strains on telecom infrastructure going forward. While most companies have been able to cater to the increased demand, problems in the future can lead to negative consumer perception.

Going forward, the evolution of telecom companies can encompass:

• A data-driven, proactive response to the crisis that can shape the attitudes of stakeholders

• Creating accountable leadership supported by a robust, cross-functional team

• Quick iteration through the response plan with a focus on excellent speed to action and the ability to pivot when needed

• Consistent, seamless delivery of infrastructure

Workforce Considerations

Since telecom is a people-intensive industry, there can be significant changes in store as workers are forced to work remotely in the near future. Risks related to infrastructure and security can increase. Certain workflows can be difficult or impossible to adapt to remote work. There can also be a significant risk of exposure for frontline employees.

Some important steps to consider can include:

• Assess changes in workload due to the pandemic and the resultant changes in demand

• Determine how you can assign work to employees without losing productivity

• Ensure the safety and reliability of the infrastructure

• Ensure the safety of on-site workers

Brand Opportunities and Strategy

As more businesses make the switch to remote work, the telecom industry has a great opportunity to supply the support system for that remote work while providing customers with a positive, pleasant experience. This can provide an excellent boost to your brand.

Conversely, telecom companies should be prepared to embrace cost-cutting maneuvers while also being prepared for further uncertainty. With the potential for an economic recession becoming more real every day, it is important to be resilient and flexible.

For MVNO operators, this can be a great time to start a partnership with a company like Telgoo5 that provides tailored and flexible MVNO billing solutions along with several other important features that can help in brand-building and improving brand perception.

Operational Considerations

While the telecommunications industry has already invested heavily in a more diversified supply chain, the current situation can bring various difficulties. Trying to stockpile inventory might not provide a viable solution in many cases.

Excessive demand in the current situation can take a toll on service quality and create a ripple effect as more businesses plan remote work.

An integral part of the evolution of the telecommunication industry would involve a reimagining of supply chains to find and eliminate weak points. Contingency plans should be made and fee schedules should be duly assessed.

Riding out the Storm

While the telecommunication industry has indeed been stress-tested many times over the last century, this new set of circumstances can definitely provide a chance to evolve. Embracing evolution at this stage can help companies ride out this storm while also becoming more capable and prepared to handle future emergencies. Having a partner like Telgoo5 can be a definite strength in these times, allowing you the advantage of robust MVNO solutions heading into the future.

MVNE: Everything You Need to Know

MVNEs connect providers and operators who do not own their infrastructures. MVNEs play a key role in helping MVNOs establish themselves in the market on a low budget. Before we can dig much further into the subject, let us begin by first defining what an MVNE is.

An MVNE is an organization that provides network infrastructure as well as other related services such as operations and administration support systems to MNVOs. This in turn allows MVNOs to offer various services to their subscribers using their specific brands. Because MNVEs provide network enablement services and platforms, they do not have any direct relationship with the subscribers.

Benefits of using MVNEs

To deliver their services and products, MVNOs require two things;

• Access to MNO networks

• A system to manage subscribers and products

The great news is that MVNEs facilitate both of these. The specialty of MVNEs lies in their implementation, management, and planning of mobile services.

When a new MVNO seeks the services of an MNVE, the organization is able to pick up much more quickly, with very minimal start-up costs. On top of that, MVNEs also offer reduced airtime costs due to the fact that MVNE hosts several MVNOs within a single platform. All this is done to enable a reduction of the total cost of running the MVNE.

An ideal MVNE should provide sim configuration and provisioning, CRM, value-added service platforms, and customer billing.

At Telgoo5, we not only offer a much smoother launch process for new MVNOs but we also allow MVNOs to tap into our previous experience. By using our services, you will be able to keep your operations focused and simple.

Choosing the right MVNE

It’s important to point out that not all MVNEs offer the same level of service or have the same level of experience. Thus, when choosing an MVNE, it’s important to choose one that will help you get your MVNO up and running fast, while also keeping costs low. With that said, here is what you should be on the lookout for;

Network: The enabler should be connected to an MNO with a solid reputation. The services and products offered by MVNOs are only as good as the network that they use.

Experience: What level of experience does the MVNE have? Make sure that the company you are partnering with has many years of experience and many success stories to share.

Financial flexibility: Always look for an MVNE that will be able to meet your financial requirement. An ideal MVNE should be affordable when it comes to pricing, thereby ensuring that you do not have to spend an exorbitant amount of money when setting up.

Case studies/experience: You should be able to establish whether the prospect will be able to provide any case studies or reference which shows how they have assisted other MVNOs. Don’t hesitate to ask for references; a good company will have many happy clients who are happy to share their experiences.

Platform: A suitable MVNE should provide the right tools that will help you manage your products so that you will be able to respond to new trends with ease. An efficient and reliable platform is essential to keeping customers happy.

Price Versus Value; Which is More Important for Your MVNO?

Attempting to keep your head above water in the mobile industry is no easy feat no matter what network you are administering. For Mobile Virtual Network Operators (MVNOs), the industry has become very competitive – even really promising start-ups may wind up out in the cold.

To get your MVNO to the next level, you need to consider anything and everything that can be done to improve it. That leads to a very interesting discussion. On the surface, it would appear that price would be the most vital characteristic as all these types of operators exist to offer cheaper services in the first place.

That said, with the vast array of platforms already available, there is only so low you can offer your services in order to stay in the competition. In today’s age, the focus of your brand should be prioritized on one word; value.

Indeed, Value is More Important

The pricing models that your wireless MVNO offers can drive traffic to your network and enhance the chances of it succeeding. When compared with value, however, they will not hold the same level of importance.

One must consider – what can you do to increase the value of the offerings that you have in store? Many providers will deliver what are known as Value Added Services to their consumers. You see, your MVNO service is already going to include the core and primary service packages.

By including Value Added Services, you can vastly improve the quality of your brand by making the overall experience more convenient for your consumer base. In addition to that, they will bring in more revenue per user.

So, instead of simply scaling down your prices, you can offer unique and effective Value Added Services into the fold. Some added services can even place an increased demand on your standard services.

What Types of Options Are Out There?

The exciting news is there are a ton of different offerings out there and tons of unique software that you can invest in and provide to help both you and your customers. There are programs out there that will enable diverse communication between different types of mobile applications and various systems.

This can allow for data to be reused and can help to streamline the entire communication process. On the customer end of things, you can invest in Value Added Services that allow for certain transactions and tasks to be possible. Again, this adds convenience and in the modern world of technology, that is what it is all about.

When it all comes down to it, both price and value are essential but the latter’s importance continues to increase all the time. That makes it all the more important that you carefully consider what Mobile Virtual Network Enabler (MVNE) you partner with.

With our exclusive and top-of-the-line platform coupled with our vast understanding of the industry, you can feel confident partnering with Telgoo5. Our team is always happy to discuss how we can help your brand and answer any inquiries you may have.

Breaking into the market – how to launch an MVNO

Being an MVNO, you are in charge of a business that’s optimized to offer appealing services tailored for specific market segments. By doing this, an MVNO is able to carve out a niche within the market, thereby winning customers that will prefer their services to that of any other MVNO.

When MVNOs become successful, they have the ability to revitalize the market, thereby coming up with services which add value to the customers and in turn convert the value into profit.

It’s important to point out that establishing and running MVNOs is an immersing journey that requires continuous development and the constant ability to meet the needs of customers. At Telgoo5 we have spent the last 15 years helping many businesses create their own MVNOs. As a service provider, we have extensive knowledge of the MVNO market and the best ways to go about setting up an MVNO.

In this blog post, we are going to share insights into the main things that makes MVNOs successful. The first section of this post looks at what is required to get started. We will then highlight the importance of developing your own market insights once the project is up and running.

In the final section of the post, we are going to explore the technical abilities required to become successful in the market.

Starting Out

Starting and operating an MVNO is an unpredictable affair. Clients will expect you to offer several services from the first day. Because of the changes within the market, the popularity of each service can be greatly affected and can change overtime.

Thus, when launching an MVNO, it’s important to understand your target market. On top of that, it’s important to be able to know how to strategically position your product in the market when the change ultimately comes knocking.

All this comes down to preparation. You will have to thoroughly prepare before launching the product. There are two important things to have in place when starting out an MVNO.

1. A plan on how you are going to reach your target audience, i.e. how you intend on getting your message efficiently across to potential subscribers and how you should package and offer various services to your audience.

2. Access to technology: You will need access to the technology which will enable you to deliver services required for your target audience. Your technology must be able to quickly adapt to new services you would like to offer.

Creating a plan and Getting Technology

When planning how to reach a specific market, you will notice that it’s a complex task which requires the consideration of specific market dynamics. Generally, there are two main ways that you can break into the market and gain new customers.

Once your marketing plan is in place, the next step would be to ensure that you have access to a reliable technology which will enable you to offer the services that are required as well as the services that may be needed at a later date when your company grows or the market changes. At Telgoo5, we have the technology that will allow you to adapt your company to new trends in the market, thereby expanding your reach.

The Rise of the MVNE

The MVNO business model is constantly changing. Unlike previous times, MVNOs are no longer reselling MNO services under different brand names while trying to address the needs of different target markets; markets like senior citizens or prepaid calling. Many MVNO’s are keen on expanding their services beyond traditional offerings.

On top of that, we have several industry summits which cater to MNVO’s made possible by the differentiating services offered. Why all these differentiations one may ask? One main reason is that MVNOs are keen on totally differentiating themselves from the MNO networks that they are currently using, so that they can increase their customer base and customer loyalty.

Furthermore, because MVNOs may specialize in marketing unlike MNOs, they might also pick up several trending services – thereby capitalizing on various trends. If you are able to roll out a new and cool service, revenue will likely be impacted positively..

Billing Services

It’s important for an MVNO to have its own billing service. By having a reliable billing service, an MVNO is able to launch new offers, prepaid plans etc. Billing software is expensive to purchase and that’s where MVNEs come in.

By hosting several MVNOs on their platforms, MVNEs are able to minimize the cost on the billing software by sharing the cost with the MVNOs.

Complexity

If an MVNO wants to offer a service where the customers will be able to automatically switch their calls to Wi-Fi, what would they do? A great example is Virgin Mobile, which automatically detects Wi-Fi connections, thereby allowing the users to make free calls.

If an MVNO that does not use the services of an MVNE wanted to allow users to switch off a cellular call automatically to Wi-Fi, some type of infrastructure which will interact with the MNO would be required.

At this point in time the MVNO will be required to get into some type of relationships and service nodes with ISP. This in turn implies more complexity. At Telgoo5, we specialize in offering MVNOs fast and efficient ways of offering new services.

As mentioned earlier, by working with numerous MVNOs, we are able to offer groundbreaking services at affordable prices.

Evolving as an MVNO

Once you have launched as an MVNO, you will begin to evolve as the days goes by. You can measure these evolutions in a number of ways, from revenues collected, profit increases, employee growth or additional services offered. To evolve accordingly, you need an MVNE that clearly knows the most significant aspects of your evolution, market insights.

What MVNO Owners Need to Know About 5G

To keep your Mobile Virtual Network Operator (MVNO) relevant and noteworthy at all times, you always need to be keeping up with the latest mobile trends. Outdated services and offerings will quickly begin to lose you subscribers as consumers are always seeking the “next big thing”.

Said “next big thing” in question here is undoubtedly 5G technology as it has created quite a buzz around the mobile spectrum as of late. For the owner of an MVNO, the vital question becomes ‘how is this going to impact your network and what are the key details that you need to be conscious of?’

There is Potential for 5G Technology to Completely Change the Game

As for what 5G technology is, it is simply the latest wireless network generation. In addition to offering vastly improved speeds, 5G also has the capability of minimizing latency issues. Additionally it is going to enhance flexibility, as it allows for more devices to be connected simultaneously.

Those in the mobile industry have even gone as far as to claim that 5G could be one of the most influential and groundbreaking technologies seen in years. Before long, it will become the standard, and inferior networks will fade out.

Its Availability is Currently Limited

As it stands currently, 5G is not widely available across the major carriers. This is likely to change, as the year 2020 is set to be a monumental one regarding the rise of the 5G technology. It is not as if everyone can get their hands on the improved network; it is a bit more complicated than that.

The true reality is that the full potential of 5G is probably not going to be reached for the next few years. That said the global 5G innovation is going to be making more of an impact than some MVNOs will be ready for.

Current MVNOs are Planning to Offer 5G

One of the potential roadblocks your MVNO network is going to experience is if and when you can get your hands on 5G technology. The carrier or carriers you offer coverage from are going to initially offer their new groundbreaking network to some of their larger partnerships.

The good news is there are smaller brands that are intending to provide 5G-based services. Several MVNO owners have gone on record to claim that their platform would be delivering such experiences to their consumers.

All this news wraps up to the reality that your Wireless MVNO needs to account for the various demographics of users that are itching to utilize such network speeds. 4G is far from extinct but you need to act fast as before you know it, the standard will be changed to the 5G network.

Additionally, one must consider which Mobile Virtual Network Enabler (MVNE) you do business through. At Telgoo5 we fully understand that the market changes and adapts oftentimes quicker than you can handle. With our constantly evolving platform and software, contact us today to connect with an enabler you can rely on.

The futures of MVNOs in Europe

With the recent trend changes in Europe, more and more people are turning to their mobile devices to handle their daily lives. This is achieved mainly through IOT and apps. To do this, they will continuously require greater speeds. The best MNVOs which have a higher chance of increasing their revenues and ensure growth are the ones that will have a solid plan backed by a reliable MVNE.

According to various studies, the MVNO market in Europe and other regions of the world is expected to reach an estimated $94.82 billion by the year 2025. This market growth is directly linked to the ever-growing use of mobile phones around the world.

Select the right MVNE

The success or failure of an MVNO boils down to the MVNE chosen. Thus, it’s vital to select a reliable MVNE who will connect you to the right MNO. The right MVNE partner will not allow financial flexibility but will also offer you a flexible platform which features great tools that will help you effectively manage your subscribers and services.

Define your USP

As the European market continues to become more saturated, it’s vital for MVNOs to look for various ways to set themselves apart from the competition. One great idea is to find a niche that’s quite targeted and then offer something that this niche requires. For instance, by offering mobile money services, you will be able to reach a group that’s yet to be tapped.

Finding a narrow niche typically comes down to how well you will be able to find a market that’s beyond the reach of the traditional marketing methods.

When defining and planning your USP, you should focus on;

• Price

• Service

• Product

• How are you going to make money?

Employing the right technology

According to a new report, ‘The MVNOs series report’, it’s estimated that 48.3 percent of MVNO’s will invest in new technology within the next few years. Upon the successful completion of the planning phase, you will be able to know exactly the type of technology that you are going to need.

As this is the case, we highly encourage you to do thorough research.

For instance, irrespective of your scope, you will require an analytics tool. At Telgoo5, we give you an analytics tool that will help you analyze the data from your subscribers, thereby allowing you to make an informed decision on how to position your product on the market.

Focus on operational excellence and the customer

Companies such as Apple and Amazon have made their consumers expect high certain level of consistent quality and service. Customers have limited patience for hold-ups and operational glitches.

Apart from demanding excellence, customers will also expect speed. If your company does not hold up to your customers’ expectations, then it’s quite easy for the customers to switch to another MVNO. Technology that enables excellence is utmost importance.

Base business on users

Many companies tend to make the mistake of basing their businesses on their respective needs instead of focusing on the needs of their customers. The reliable MVNOs clearly understand that everything has to be channeled towards the customer; value added bundles, customer service, operational processes and helpful products.

Ways to Gather More Traffic for Your MVNO Network

It is one thing to start your own Mobile Virtual Network Operator (MVNO) and it is a completely different obstacle to achieve greatness with it. Much like with other business start-ups, there is a real risk of failure that you have to come to terms with.

But, with hard work, planning, diligence, and assistance, your platform could become a revelation that the mobile industry thrives upon. That said, in order for this to be attainable, you must have a steady and reliable consumer base that continues to drive your company forward.

Gathering such traffic for your network is not going to be an overnight process but there certainly are tasks and strategies that you can execute to enhance the likelihood of it occurring.

Pay Special Attention to Your Clientele

The telecommunications industry is dominated by individuals purchasing phone network services. What one needs to remember is that MVNOs provide consumers with cheaper and oftentimes more convenient alternatives to the services and packages that are offered from major carriers.

In turn, it is vital to establish a strong rapport with every potential customer you come in contact with. Create an environment that makes each individual feel understood and  important to your company. Delivering such an experience can create a positive buzz about your company.

Consider Posting on Social Media

The MVNO platform you offer could deliver fantastic and unique services found nowhere else, but if no one is aware of your services it will be difficult to grow your brand. To combat this potential roadblock, it is wise to do all you can to spread the word of your virtual operator and all the benefits it has to offer.

One such way to do so is via social media. Popular platforms such as Instagram and Facebook can be excellent mediums to get more people to notice and discuss your brand. These platforms are a means of advertisement and provide you with the opportunity to reach more consumers on a global scale

Additionally, you could utilize this same approach for email marketing. Reach out to your consumers, offer special promotions and let them know about your services in a more personalized manner. This can be a slippery slope, however, as you need to be cautious not to spam your customers or potential customers with an influx of emails.

Be Smart About the Services You Offer

It can’t be overstated enough how critical it is for MVNO providers to carefully consider the services and mobile packages that their network promises. Providing the right services can be just as important as advertising the services to the right markets.

Mobile users will only switch to your brand if they believe they will benefit from the switch. If their current MVNO presents them with speeds, prices and overall modules that they are satisfied with, it will take some enticing to pull them towards your brand.

What you can also strongly consider is partnering with a top-of-the-line enabler that can do their most to handle the logistics and backend needs of your virtual operator. Here at Telgoo5, we offer just that and our extensive experience in the field is something you can rely on. We would love to hear from you and your company today.

The MVNO Market Has Never Been Better to Dive Into and Here is Why

The telecommunications industry is one of those industries that continue to get bigger and bigger with each passing year. With all the revelations regarding new technologies and advanced innovations, it is no wonder that the scope of the mobile market is as large as it is.

For any aspiring business owner looking to take a crack at the Mobile Virtual Network Operator (MVNO) scene, this is very good news. MVNOs have been around for quite some time now but what started as a small niche has blossomed into a global phenomenon.

In the modern times of 2020, if you are seriously considering launching your own network the timing has never been better.

The Estimated MVNO Market

Analytics companies are always updating their numbers and providing insight into the landscape of certain industries and markets. In 2019 alone, it was estimated that the MVNO market made $60.84 billion in revenue.

It is being projected that this number will skyrocket by 2025. With a compound annual growth rate of 6.83 percent during this time span, the MVNO market is predicted to reach an astonishing $84.66 billion in revenue. Even if the estimations are slightly off, all signs are pointing to more and more MVNO subscriber growth in the coming years.

Boost in Mobile Subscribers

Speaking of subscribers, the Global System for Mobile Communications Association (GSMA) also provided some insight that indicates the mobile market will continue to grow.

According to the GSMA, both smartphone connection and the number of unique mobile subscribers are going to jump over the next five years. The former could see a rise of nearly 20 percent from 2018 to 2025 (60 to 79 percent is the projection) and the latter (from the same timeline) could see a rise of 5.1 billion subscribers to 5.8 billion subscribers.

Cloud Innovations

Cloud computing is an innovation that has taken the telecom industry by storm. It is changing how MVNOs are being structured and designed and is experiencing a huge impact on the growth of the market.

MVNO providers that create cloud-based platforms will find that some of the traditional challenges of relying on public internet infrastructure are no longer prevalent.

Utilizing cloud technology allows a network to communicate seamlessly with other cloud services and scale customer demand with greater efficiency making things significantly easier and more efficient MVNO company.

Assistance Has Never Been Better

One of the unique aspects of diving into the MVNO market is the the journey does not need to be endured alone. There are a vast number of elite-level Mobile Virtual Network Enablers (MVNEs) that can deliver the backend support that your business needs.

From the advanced billing solutions that Telgoo5 delivers, to the software that we possess, we have been helping networks thrive for nearly two decades. We take pride in our passion and dedication to the success of your platform. We are always happy to discuss how we can assist your journey through the MVNO market and answer any questions you may have.

Ways to Better Establish Your MVNO Brand

Due to the oversaturated market of mobile virtual network operators (MVNOs), it is as difficult as ever to establish a new and engaging network that will gain notoriety. It is possible, however, and is something that is paramount if you have any interest at all in starting and ultimately scaling your brand.

The good news is there are certain marketing strategies that you can implement into the advertisement-end of things to help gain steam and popularity for your MVNO platform. And, none of them are too terribly difficult to set into action.

Gain a Rapport with Your Consumers

It is no secret that the success of any business comes down to the relationships that they establish with their consumers. This is no different for an MVNO so be prepared to dedicate your time and effort to satisfy your customers to the fullest.

When one develops a rapport with customers, the chances are greater that they will then spread the word of your brand. Given the impact the mobile industry has on society, there is an opportunity for your brand to scale significantly taking the time to prove to your customers that you truly do care about them.

Dive into Social Media

In many ways, the success of your MVNO service hinges on the social media presence that you establish for it. In the modern world, in fact, there may not be a more reliable and successful means of building your brand than with the juggernaut known as social media.

This goes back to the strategy of advertising, as the more eyes you get on your network, the more customers you will target. Then again, it is also important to integrate an efficient social media strategy. Keeping the demographic that you are targeting in mind is an excellent way to start growing your social media presence.

Use the Best Technology

In the realm of what modern MVNOs are offering users, your network needs to offer services and utilize technologies that are as good or better than competitors. Indeed, the cycle of technology evolves very quickly, but you can’t afford for your brand to fall victim to it.

Harping back on the idea that your consumers need to be thrilled with your platform, you will get lost in the shuffle if what you offer is pedestrian. It is also advised to perform heavy research on the top technologies that are offered to make the overall process smoother.

Think About a Niche

Above all else, it is critically important to avoid becoming just another MVNO platform. All your advertising and spreading of your brand could end up being in vain. However, targeting a specific niche can solve this dilemma.

Think about services and general phone packages that are not often offered in the market. Without question, this will not be an easy task and it takes a scholar-level understanding of the industry to achieve, but it can prove extremely beneficial

Overwhelming can be the best term to describe the feeling of climbing the mountain that is bestowed on you here. Certainly, you will need assistance on your journey and this is where Telgoo5 can be your saving grace.

For 15 years now, we have used our expertise help out various MVNOs around the globe. As an MVNO enabler, it is our due diligence to provide for you what your network needs. Reach out today to learn more.

Key Features of using MVNOs

When it comes to MVNOs, there are many options to consider, not the least of which are the features offered by the MVNO. Knowing what features are available and what is in demand is essential in making the best decision for your needs. The following are some key features to look for when using an MVNO.

What is an MVNO?

Before discussing the key features one should be looking for when using an MVNO, it is essential that you understand what an MVNO is and what it does. Mobile virtual network operators (MVNOs) are phone carriers that offer phone services generally at lower cost than what you find with the big-name phone companies. These smaller carriers have contracts with big companies that allow them to utilize their service areas.

The MVNO then offers these areas to customers through plans that are generally more accessible and cost effective than utilizing services directly through the big company. Many of these plans include prepaid services that are customizable to fit specific needs and wants. This customization translates into the customer being able to decide which services they truly want to pay for and which ones they don’t. These decisions often allow users to pay less than they would with other larger phone companies by only paying for what they need.

What Features Should You Be Looking For?

Now that we have discussed what exactly an MVNO is, it is time to discuss the features you should be looking for from your provider. One big reason for choosing an MVNO over a big phone company is flexibility. Partnering with the right MVNO will offer you a plan that is customizable to fit your needs and budget. This flexibility allows you to be in control of what you spend and how often you spend it. Your MVNO’s features should also include real-time billing, which will enable you to see and control your usage and expenditures in real-time, not after you have already gone over and have no way of going back.

The coverage area is another feature to pay attention to. Just because a company works with a carrier that features service in your area, does not mean the MVNO will have service in your area. It is essential that you choose an MVNO that provides coverage in your desired area. Finding a company that works with more than one of the big-four carriers will give you better access to coverage areas where ever you need to be.

One final consideration when it comes to features is whether or not you have access to the elements for your device. In other words, will your phone work with your service, are hot spots available, do you have enough data and can it be increased when needed or decreased when not utilized. Each of these will be vital in receiving the service expected from your MVNO.

Choosing the Right MVNO for Your Needs

Now that you are aware of what to look for, you are probably wondering how to find the right MVNO for your needs. The team you choose needs to offer all of the features listed above and many more. When you decide to partner with Telgoo5 supported MVNO for your phone needs, you will get the reliability you need with the flexibility you desire. MVNOs partnered with Telgoo5 offers plans that are customized for you, real-time billing, and through Telgoo5’s partnerships and integrations with the major phone companies and vendors, all of your needs are easily within reach.

Adapting to changes in the MVNO industry

Why the MVNO Game is Changing

Immediately after the first appearance of the MVNO model, many experts predicted that a number of non-Telcom business to consumer brands were going to take advantage of the opportunity and diversify into mobile. With very limited exceptions this new wave never came to realization.

Many organizations have faced various challenges including the dependency of an unpredictable relationship with the host network. Other challenges faced included the complexity that was involved in managing and building the systems required to make the services work.

Knowledge of the challenges

For many years, our team has monitored the MVNO market and analyzed outlooks and new trends. Our team has a detailed understanding of the various challenges that MVNOs face while striving to customer expectations and the fast-changing customer usages.

Our team are constantly in touch with MNOs with the goal of aiding new MVNOs. Our deep knowledge of the MVNO ecosystem in turn allows us to not only participate but also propose several tailor-made solutions in line with a proven methodology.

Service offering for MVNOs and MNOs

Telgoo5’s offering is centered on positioning and strategy, partnership and negotiation and performance and development. As an experienced enabler our main goal is to assist MVNOs to develop both their operational efficiency and their business. We study the specific needs of all clients, and then determine the type of support needed.

On top of that we also allow multiple services within the same service. For instance, thanks to our technology, users can use our platform without having to experience any type of challenges. This is because our OSS solutions have been built in a way which does not require any type of special technical skills to be operated.

Furthermore, our software has been developed to offer a vast and ever-growing number of features within a single platform. From billing of content, to tracking customer usage to monitoring service performance, our software allows users to execute all kinds of functions through the OSS software.

Flexibility and Analytics

With the game constantly changing, it’s important to settle for a software that will allow you to optimize operations. For instance, you have the ability of launching global services without requiring any form of support from us.

Our OSS will allow you to incorporate new functionalities without any hassle. On top of that, it’s also supported by many vendors and platforms, thereby ensuring that we are able to meet the needs of our clients at all times.

With market trends constantly changing, MVNOs should have platforms that not only report information but also allow users to be able to analyze data related to things like subscriptions, revenue and retention rates. Telgoo5’s OSS not only collects data, but also processes the data to report such that MVNOs can be able to view and analyze these sets of data.

Revenue Management and Billing

When choosing an MVNE, it’s important to choose one that has an efficient billing system. As a leader in the telecom industry, Telgoo5 has a billing software that ensures that users are billed for the services that they are using. On top of that, the software also ensures that any revenue leakage and fraud is detected at all times.

The Strongest Benefits to Starting Your Own MVNO

Let’s face it; starting your own mobile virtual network operator (MVNO) is not going to be a walk in the park. In fact, it is going to be a long, grueling, stressful, and time-consuming endeavor that will probably have you questioning whether the end game is worth it several times throughout.

Due to the competitive nature of the industry and the manner in which it evolves, you have to be at the top of your game (at all times) to maintain and build a successful MVNO network. Thankfully, Telgoo5 can be a go-to source for you (but more on that later).

For now, while you are still pondering the thought of whether or not you want to start your own MVNO, perhaps you would be interested in learning about some of the main advantages of doing so?

You Would Basically Be a Retail Business

Arguably one of the best benefits of pulling the trigger on this ordeal is your business would virtually act as a retailer. Remember, MVNOs do not provide their own cellular network coverage. Mobile network operators (MNOs) take care of this task and as an MVNO you would basically be leasing the coverage.

Therefore, the pressure of providing reliable cell service to your consumers is mitigated. While there will be a plethora of other concerns for you and your network, this is not going to be one of them.

Support is Always There

Do not make the mistake of believing that you and you alone will need to develop and start your own network. As with any business, getting it up and running can quickly become overwhelming and it is something you should not be doing by yourself.

Here is the good news; MNOs are not your enemies. In fact, they will become your best friends with the infrastructure support that they are willing to provide. However, they will not partner with just any brand, as you need to have all the technical details in hand.

Furthermore, there are also mobile virtual network enablers (MVNEs) that can help you through your journey. Backend support, such as customer service and outsourcing, can be delivered by such businesses. This is where Telgoo5 can lend a helping hand.

Our track record speaks for itself and when it comes to helping your network with the ins and outs (such as billing and customer service). Our clients are our biggest fans.

You Can Help Consumers Save Money

Not all of society is willing to pay the outrageous service charges that most MNOs offer. This is where MVNOs hold an advantage as they are able to provide cheaper monthly plans and services overall.

Chances are you have been in the shoes of such consumers so why not make a difference yourself?

No Concern of Cell Towers

This is somewhat obvious but is still worth mentioning. As an MVNO, you will simply be utilizing the cellular coverage that is provided by the larger carriers. Due to this, overall maintenance, cost, and concern of the cell towers themselves will not be under your control.

Indeed, there are several reasons why you should strongly consider starting your own network. The beginning is going to be one of the roughest periods but always know that we are here to help. Feel free to reach out, the Telgoo5 team is happy to answer any questions, anytime.

Unlocking the Secrets to the Success of Data MVNO amidst Competition

Competition is a two-way street. On one hand, it diminishes profits as telcos are required to reduce the price of their offerings, but at the same time it pushes them to innovate. The situation is especially difficult for a data MVNO that does not have ample resources at its disposal. 

Challenges faced by Small-Scale MVNOs

MVNOs have become an integral part of telecom operations. Depending on the types of MVNOs, they can be divided into the following categories:

• Branded reseller

• Service provider

• Enhanced SP MVNO

• Full MVNO

While full MVNOs have control over every service except from network and spectrum (which they get from MNOs), the other three MVNOs depend on MNOs and MVNEs for performing different functions like:

1. Delivering applications and services to the users

2. Billing

3. Activation of customers

4. Marketing

5. Customer services

6. Management of SIMs

7. Distribution and sales

8. Management of devices like smartphones, tablets etc.

Due to their dependence on other entities, they work in restricted capacities. Hence, it is important for a data MVNO to choose an MVNE that offers a platform that is conducive to modern-day telecom operations.

How to Unlock Success for Data MVNO?

A small-scale data MVNO cannot change the dynamics of its operations, but it can maximize its outreach by choosing a partner that has the following functionalities:

APIs for different business use cases

An MVNO does not have the financial clout to purchase new software or customize an existing platform to accommodate for new services. As telecom industry is always evolving, it won’t be possible for a data MVNO to keep up with the requirements. For such scenarios, APIs serve as the best resort. A partnering MVNE that offers APIs for different functionalities can help an MVNO to fulfill ad hoc requirements without spending exorbitantly. APIs can help businesses in tasks like:

• Instant partnerships with new vendors e.g. install an API and access the services of a shipping vendor without going through the red tape.

• Integrate new databases e.g. APIs from Telgoo5 can be used to access NLAD database.

Convergent billing with OCS

An Online Charging System (OCS) performs real-time convergent charging. This allows MVNOs to send descriptive invoices with the mention of all service charges in a single bill. True real-time convergent charging prevents customers from exceeding data limits, lets them know exactly how much data/calls they have used and hence, promotes transparency between virtual operators and their clients.

Complete reporting and analytics

For an MVNO to be successful, it needs to create new and interesting plans that evoke subscriber interest. A data MVNO needs all the information about its subscribers e.g. their preferred roaming locations, data pack size, income group etc. At Telgoo5, you get access to a slave database that is directly updated by a master database located at the MVNE site. You also get analytics that are integrated into the billing system. With analytics capability, you can receive timely insights about your subscribers’ behavior and immediate needs.

Support for new services

New technologies in telecom industry like IoT and 5G are quite complex to deliver for a small-scale MVNO. But, with the right telecom services platform that offers complete scalability and multi-tenancy, you can handle the voluminous requirements created by the new tech with ease.

Telgoo5 is one of the best MVNEs in the telecom domain because it always updates its platform according to the industry changes. It has many years of experience in the field, and can help you deliver telecom services that are in line with modern-day subscribers’ requirements and preferences.

5 Key Trends in MVNO Service Providers

New research shows that by 2025 the global MVNO service market will reach about $95 billion, growing annually at 7.6 percent. The continued growth in mobile users worldwide and the rise in demand for data services has created a large market opportunity for MVNO providers. The expansion of services, such as mobile cash, M2M (machine to machine) and cloud is driving the demand further for MVNOs.

Here are five evolving trends that MVNO operators should recognize in order to enhance their scope of services industry-wide.

Innovators will Seize Leadership

While there is going to be a market for the conventional MVNOs for the type of consumer-oriented services they provide, innovation will create new challenges and lead to the emergence of new market leaders. MVNO network connectivity is no longer the critical differentiator. The new model of connectivity and a gamut of packaged offerings must now center around data-driven capabilities, vertical integration, super specialization, and improved customer experience.

Moving Data to Deliver Superior Customer Value

Unlike the traditional MVNO mobile model, the new model will focus on moving data in ways that provide greater value for customers, both individuals and businesses. Process automation could assist in moving of the data. It could move from business to consumer, consumer to business, or machine to machine – to and from multiple endpoints, delivering useful information and driving targeted actions.

Focus on Niche Market Segments and Specific Value Propositions

MVNOs are increasingly recognizing the need to offer customized value propositions for targeted client segments. This allows them to widen the subscriber base by bringing new segments without diluting the brand focus of the host operator network. In a sense, the MVNO serves as the operator’s “sub-brand” to enable them to provide mobile services to wider and diverse populations.

Service offerings of MNVOs are moving away from voice and text and becoming increasingly data-centric. Some are even trying to differentiate their value propositions by integrating with other products and services, such as enterprise cloud or gaming.

Technology Enablers to Expand MVNO Opportunity

Cutting-edge technology enablers are set to drive unprecedented market opportunities for MVNO providers. These include:

• e-SIMs

• NFV and SDN (Network Function Virtualization and Software Defined Networks)

• Artificial Intelligence (AI) and Machine Learning (ML) with data analytics

• Blockchain

• Edge Computing

These technologies will support more personalized services for customers, help provide data related to IoT device performance, apart from boosting reliability and efficiency in areas such as supply chain management, mobile banking, mobile payments, and microloans.

Next Generation MVNOs will be Enabled with 5G

Network slicing getting enabled through 5G deployment is likely to be another game changer for MVNOs. A new breed of MVNO service providers will emerge with a focus on verticals offering AI, big data, and cloud solutions, creating new opportunities for enterprises looking to take advantage of these advanced technologies.

Telgoo5 is Here to Help!

Whether you are an MVNO/MVNE or looking to launch one, Telgoo5 has the perfect solutions to augment your business. For any inquiries you can send us an email at sales@vcaremail.com or contact us online.

How to Find Reliable MVNO Billing Solutions

If you run your own mobile virtual network operator (MVNO) service, then you would be able to identify with the many issues that the sector brings to the table.

Whether it’s poor MVNO service or poor infrastructure, these problems can have a grave effect on the overall growth of your operations. But perhaps the most pressing issue comes in the form of subpar MVNO billing solutions.

It’s because not having an accurate MVNO billing contributes to a host of other issues. A sense of distrust by your customers, redundant processes regarding refunds, and an affected flow of revenue are all part of this equation.

That is why, for your MVNO operations to scale according to your expectations, you must have a reliable billing solution provider. But given that MVNO is a growing market and now has a plethora of providers, finding a credible entity isn’t as easy as it should be.

To help make the process easier for you, here are a few tips to help you find reliable MVNO billing solutions. Following them will help you discover solutions that help your operations every step of the way.

Check if the MVNO Solutions are Cloud Based

Instead of going through generic and obvious factors of credibility, such as the provider’s years of operations in the sector, the smarter approach is to look for more modern aspects in the MVNO service. This concept includes checking for cloud compatibility or support in your MVNO billing system.

It’s because billing systems that are based on cloud come with an array of benefits. For starters, they are safe from failures that arise from the dependency of physical infrastructure. They offer easier accessibility to your systems. And they also provide you with more security. As a result, you can steer clear of many common billing issues from the get-go. This notion also allows you to provide your customers with a higher quality of service.

Keeping this in mind, making sure that your MVNO billing solutions are cloud based is the first and most essential step in finding a reliable service.

Ensure That It Offers Convergent Billing

In today’s day and age, any MVNO service needs to offer convergent billing solutions.

Since most customers often use a mix of different voice, text, and data bundles, premade packages do not always work for the modern user. This is why you need to make sure that your customers are not only able to change their MVNO packages on the fly but that they are billed accurately when they do so.

This notion also helps you sort your charges in a consolidated format, which makes it easier for you to bill your customers according to usage and steer clear of duplicate and incorrect charges.

As a result, you and your customers can enjoy an absolute peace of mind that can only come with a reliable MVNO billing service.

Check If It Serves Both Prepaid and Postpaid Services

Reliable MVNO billing solutions are meant to take care of all your MVNO needs. That is why the ideal billing service is not focused on just one area of MVNO operations. Instead, it is designed to be a holistic solution for every segment of the service.

Keeping this in mind, you need to make sure that your MVNO service is supported by a billing solution that caters to prepaid connections just as well as postpaid customers.

This notion ensures that you don’t have to run around operating several billing solutions for different kinds of connections. A service that takes care of all your customers truly translates to a solution that you can rely upon.

At Telgoo, we provide a holistically designed MVNO billing service that doesn’t only help you run your operations with ease, but also assists you in growing them over time. With cloud connectivity, easy to use software, and multiple types of billing solutions, we can provide your MVNO with the reliability that you are looking for in your search.

Whether you want MVNO billing solutions for your up and coming service or need to use them for your existing network, don’t hesitate to reach out to us today. We will be glad to discuss your needs and help you benefit from personalized solutions right away.

Steps to Starting Your Own MVNO

Running an MVNO you have started is not a simple task. This does not mean you should stop pursuing this kind of business. All you need is to have steps that can ensure you do not fail before you begin. So what do you need to know?

Starting Out

An MVNO, like any other business, is risky. Clients will expect you to provide several services that will not fail from day one. With this in mind, you need to know the exact needs of your prospective customers before you begin. Once you understand their needs there is a need of being nimble in your response to maintain the current clientele while winning new ones.

The only way to succeed in starting is ensuring you make meticulous preparations. In essence, you need to have the following three things:

• A strategic and effective plan to allow you to reach your proposed target segment. This should include how to package and offer services to successfully get your message out there.

• Access to technology that will enable your business to deliver the services your target clients require during the kick-off.

• You also need to know how to quickly adapt your portfolio as demand for new services arises.

Crafting a Plan

Considering the specific dynamics of a market you are trying to reach is a complex task. Generally, there are two ways you can efficiently compete with your competitors.

The first step involves an intimate understanding of a particular set of clients. Access to detailed client information will help you better tailor services to suit their needs. For example, this can be bundling third-party digital services, tailored pricing and offering specific communication services to create an unparalleled service experience.

Secondly, you need to consider new services or a different way of offering your current services. As an MVNO that can identify pricing models, packaging solutions or services, you are on the right track to win clients from a wide range of various segments.

When you craft such a plan, you have made a crucial step to start your MVNO. You should not relax at this point. You need to make sure you learn from your clients to consistently improve your services.

Finding and Getting the Technology Required in Place

Once the plan has been crafted to perfection, the next step is ensuring you have access to technology that will efficiently work with the plan. The technology needed in this case includes those that are initially required and services you may require for you to grow as the market changes.

When you are selecting your technology platform, you need to make sure you will gain sufficient control and assistance over service configuration and creation. The telecom market can change at any time. It sometimes moves quickly, sometimes in a matter of hours. As an MVNO, you need to make sure you set up with a platform that will allow you to receive updates to your service packaging and portfolio as soon as they arise.

Bottom Line

At Telgoo5, we have the experience and professionalism required to help you start your own MVNO business. Our current clients regularly express their happiness in their decision to use our service to start their MVNO businesses. Contact us today so we can help you start an MVNO business that will not fail.